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基于上市公司年报分析的图书馆与数据库商博弈思路研究
引用本文:杨华,李玲丽,莫晓霞,辛蕾,牛悦.基于上市公司年报分析的图书馆与数据库商博弈思路研究[J].图书情报工作,2023,67(5):99-107.
作者姓名:杨华  李玲丽  莫晓霞  辛蕾  牛悦
作者单位:1.西北工业大学图书馆 西安 710072;2.杭州图书馆 杭州 310007;3.中国科学院文献情报中心 北京 100190;4.西安高新金融数据管理有限公司 西安 710114
基金项目:本文系中央高校基本研究经费西北工业大学研究生教育研究基金“文化育人背景下信息素养教育体系研究”(项目编号:22GZ230102)研究成果之一。
摘    要:目的 /意义]针对图书馆数字资源采购谈判中面临的不合理合约、产品高定价、高涨幅等业内难题,引入上市公司年报分析法来寻求新的博弈思路。方法 /过程]构建产业链分析、收入-利润指标、竞争力因素分析框架,以Elsevier、中国知网、Clarivate三家数据库商为分析案例,发现竞争力、利润、续订率是数据库商最关注的3个方面,认为图书馆在与数据库商的博弈中同时存在主动性和被动性两方面,在过去的谈判思路中对营业成本与涨价幅度、利润率和参考对象、开放获取与社会责任的认知有一定偏差。结果 /结论 ]图书馆在开放信息生态下将面临新一轮的资金压力和业务重塑,应从探索零和博弈、重复博弈的竞争性策略,资金适度向国内学术出版商倾斜,寻求媒体关注、法律支持,深化数字出版产品价格相关研究方面应对新的挑战。

关 键 词:数字资源采购  上市公司年报  商业数据库商  开放获取  博弈论
收稿时间:2022-09-20
修稿时间:2022-12-25

Research on the Game Thoughts Between Libraries and Database Providers Based on the Analysis of Annual Reports of Listed Companies
Yang Hua,Li Lingli,Mo Xiaoxia,Xin Lei,Niu Yue.Research on the Game Thoughts Between Libraries and Database Providers Based on the Analysis of Annual Reports of Listed Companies[J].Library and Information Service,2023,67(5):99-107.
Authors:Yang Hua  Li Lingli  Mo Xiaoxia  Xin Lei  Niu Yue
Institution:1.Northwestern Polytechnical University Library, Xi'an 710072;2.Hangzhou Public Library, Hangzhou 310007;3.National Science Library, Chinese Academy of Sciences, Beijing 100190;4.Xi'an Gaoxin Financial Data Management Co. Ltd. Xi'an 710114
Abstract:Purpose/Significance] High pricing and growth or other problems as the unreasonable contracts which libraries faced in the past procurement negotiation with e-resource, the study brings the methods of annual reports of listed companies to explore new game thoughts. Method/Process] We structured analysis framework includes industrial chain analysis, revenue-profit indicators, and competitiveness factors, taking Elsevier, CNKI and Clarivate three companies as cases, and then discovered that competitiveness, profits and renewal rate were the three most concerned aspects of database providers. We analyzed that there were two sides in the game between libraries and database providers at the same time: initiative and passivity, and there were some deviations of recognition in the perception of operating costs and price increases, profits rate and referent, open access and social responsibility in the past train of thought. Result/Conclusion] We should increase the competitive strategies of zero-sum game and repeated game, and give more funds to domestic academic publishers appropriately, seek media attention, legal support, and deepen research on the price of digital publishing production to face a new round of capital pressure and business remodeling under the open information ecology.
Keywords:digital resource procurement  annual report of listed company  database provider  open access  game theory  
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