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高职院校招生宣传工作调查与思考——基于襄阳职业技术学院2012级新生调查
引用本文:李庆.高职院校招生宣传工作调查与思考——基于襄阳职业技术学院2012级新生调查[J].襄樊职业技术学院学报,2013(1):73-76.
作者姓名:李庆
作者单位:襄阳职业技术学院经济管理学院,湖北襄阳441050
摘    要:为了对地方高职院校招生宣传的效果进行深入地了解与解析,我们对襄阳职业技术学院经济管理学院2012级全体新生进行了问卷调查。对调查数据进行分析的基础上,结合生源状况,对于改进高职招生宣传工作提出了对策建议。

关 键 词:高职院校  招生宣传  襄阳职业技术学院

Investigation and Reflection on Vocational Colleges Recruiting Propaganda ----Based on the Investigation of the 2012 freshmen of the Xiangyang Vocational and Technical College
LI Qing.Investigation and Reflection on Vocational Colleges Recruiting Propaganda ----Based on the Investigation of the 2012 freshmen of the Xiangyang Vocational and Technical College[J].Journal of Xiangfan Vocational and Technical College,2013(1):73-76.
Authors:LI Qing
Institution:LI Qing (Xiangyang Vocational and Technical College, Xiangyang Hubei 441050, China)
Abstract:It is very important and urgent to strengthen the moral construction of civil servant and continuously improve the moral standards of all civil servants. Based on the analysis of current situation of civil servants' moral construction, this paper points out that the moral construction of civil servants is becoming increasingly important, and morals, honesty and dedication is becoming mainstream. But at the same time, the misconduct of civil servants also happens from time to tome, which seriously affects the image of the government and party. This paper puts forward to construct moral incentive mechanism from establishing correct value guide mechanism, and constantly promote the cultivation of good moral character, construct disciplinary constraint mechanism from constructing perfect ethics system, and conduct accountability processing strictly in accordance with the law to prevent illegal behavior from the source.
Keywords:vocational colleges  enrollment publicity  Xiangyang Vocational and Technical
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