| 我国职业足球与媒体关系发展的缺陷 |
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| 引用本文： | 周雪蕾.我国职业足球与媒体关系发展的缺陷[J].浙江体育科学,2007,29(3):5-7,28. |
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| 作者姓名： | 周雪蕾 |
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| 作者单位： | 成都体育学院,新闻系,四川,成都,610041 |
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| 摘 要： | 在我国职业足球发展过程中,职业足球与媒体的关系存在诸多缺陷。职业足球在对大众传媒的运用上表现出种种不成熟和“不作为”,而媒体在职业足球报道中由于缺乏专业素质和职业态度也出现了一些失误甚至失职。这主要是因为职业足球与媒体的目标和利益诉求往往是相抵触的。二者应在职业性和专业性上下功夫,从而共同达到最佳的目标追求。
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| 关 键 词： | 职业足球 媒体 关系 缺陷 |
| 文章编号： | 1004-3624（2007）03-0005-03 |
| 修稿时间： | 2006-11-06 |
Professional Football Deficiency in the Development of Relations with the Media |
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| ZHOU Xue-lei.Professional Football Deficiency in the Development of Relations with the Media[J].Zhejiang Sport Science,2007,29(3):5-7,28. |
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| Authors: | ZHOU Xue-lei |
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| Institution: | Department of Jourrmlism, Chengdu Institute of PE, Chengdu 610041, China |
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| Abstract: | In the course of development of Chinese professional football,professional football that there are many defects in relations with the media.Professional football in the use of the mass media to show all immature and "omission",and the media coverage of professional soccer in the absence of professional quality and professional attitude,there have been some errors and even negligence.This is mainly because the goal of professional football and the media are often conflicting demands and interests.Both should be in vocational and professional efforts,the pursuit of the common goal of achieving the best. |
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| Keywords: | professional football media relationship defects |
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