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Assessment from a Distance: A Case Study Implementing Focus Groups at an Online Library
Authors:Jennifer C Hill  Christine Patterson
Institution:Entrepreneurial Library Program, The Sheridan Libraries , Johns Hopkins University , Baltimore , Maryland , USA
Abstract:Assessing library resources and services at a distance holds unique challenges in gathering data needed to make informed decisions. This article describes the complete process of piloting virtual focus groups—from planning and implementation through the analysis of results for a completely online student population. The virtual focus group method proved effective in getting qualitative feedback to spur library improvements, and it is transferable to many different library settings.
Keywords:Assessment  academic libraries  distance education  focus groups  online libraries
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