| 构建稳定的高校招生体系 |
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| 引用本文： | 杨世君.构建稳定的高校招生体系[J].黑龙江高教研究,2007(7):56-57. |
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| 作者姓名： | 杨世君 |
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| 作者单位： | 东北农业大学,黑龙江,哈尔滨,150030 |
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| 摘 要： | 高校招生应采用市场营销理念,构建稳定的招生体系,推行广告策略,突出特色,树立品牌。
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| 关 键 词： | 高校招生 招生宣传 营销策略 招生体系 |
| 文章编号： | 1003-2614（2007）07-0056-02 |
| 修稿时间： | 2007-06-28 |
Research on Business Strategy in the Enrolment System of College and University |
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| YANG Shi-jun.Research on Business Strategy in the Enrolment System of College and University[J].Heilongjiang Researches on Higher Education,2007(7):56-57. |
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| Authors: | YANG Shi-jun |
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| Institution: | Northeast Agricultural University, Harbin 150030, China |
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| Abstract: | Enrolment of college and university should be done with business strategy,to construct stable enrolment system and build famous brand. |
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| Keywords: | enrolment of college and university enrolment advertisement business strategy solicit students system |
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