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体育无形资产若干基本理论问题探析——立足于经济学视角
引用本文:赫金鸣.体育无形资产若干基本理论问题探析——立足于经济学视角[J].吉林体育学院学报,2009,25(6):1-3.
作者姓名:赫金鸣
作者单位:吉林体育学院体育人文社会学系,吉林,长春,130022
基金项目:2007年国家体育总局体育哲学社会科学研究项目"入世后我国体育无形资产的开发与保护研究" 
摘    要:立足于经济学视角对体育无形资产若干基本理论问题展开分析,以无形资产为研究出发点,对体育无形资产内涵、外延和基本内容进行概述;从资产管理方式转变、经营模式转变和观念转变等方面谈及体育无形资产研究意义;阐述了体育无形资产产权界定的经济理论依据及体育无形资产产权现实界定情况;对体育无形资产定价进行分类(知识型和权力型)探析。

关 键 词:无形资产  体育无形资产  体育无形资产研究意义  体育无形资产产权  体育无形资产定价

Analysis on Basic Theory Problems of the Sports Intangible Assets——From the economics view
He Jinming.Analysis on Basic Theory Problems of the Sports Intangible Assets——From the economics view[J].Journal of Jilin Institute of Physical Education,2009,25(6):1-3.
Authors:He Jinming
Institution:He Jinming (Department of Humane and Sociological Science of Sports,Jilin Institute of Physical Education,Changchun,130022,Jilin,China)
Abstract:Basic theory problems of the sports intangible assets are analyzed from the economic riew.The paper starts form the research of intangible assets,and it gencrally introduces the connotation,extension and basic content of the sports intangible assets.And this paper introduces the research significance of the sports intangible assets,as well as explains the economics foundation and current situation of the definitation of sports intangible assets.At last,the paper make classify research(the type of knowledge ...
Keywords:intangible assets  sports intngible assets  the research significance of the sports intangible  property right of sports intangible assets  price of sports intangible assets  
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