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高校校园书店复兴与创新进路探索
引用本文:王磊,庄革发,刘偲偲,王宇.高校校园书店复兴与创新进路探索[J].大学图书馆学报,2020(3):5-11,47.
作者姓名:王磊  庄革发  刘偲偲  王宇
作者单位:1.沈阳师范大学图书馆辽宁;2.鲁迅美术学院图书馆;3.沈阳师范大学图书馆
基金项目:国家社科基金项目“大学图书馆能动型学习空间内涵与服务模式研究”(编号:18TBQ017);辽宁省经济社会发展研究课题“图书馆空间再造与服务创新研究”(编号:2020lslktjdyb-031)的研究成果之一。
摘    要:实体书店是文化传播的重要场域,网络书店的兴起让实体书店泥足深陷,大学校园的实体书店也未能幸免。为了发挥校园书店的文化阵地作用,扭转校园书店的生存困境,国家相关部门扶持政策频出。文章基于对实体书店发展基因的回顾,调查了校园书店的案例并总结其构建的新模式,对校园书店的现实困境与提振创新路径进行了探索与思考。

关 键 词:实体书店  校园书店  扶持政策  经营理念  探索创新

Exploration on the Renaissance and Innovation Path of University Campus Bookstores
Wang Lei,Zhuang Gefa,Liu Sisi,Wang Yu.Exploration on the Renaissance and Innovation Path of University Campus Bookstores[J].Journal of Academic Libraries,2020(3):5-11,47.
Authors:Wang Lei  Zhuang Gefa  Liu Sisi  Wang Yu
Abstract:Physical bookstores are an important field for cultural communication.The rise of online bookstores has plagued physical bookstores while the campus bookstores have not been spared,either.In order to play the role in cultural communication of the campus bookstores,as well as reverse its survival difficulties,supportive policies on the national level have been frequently announced.Based on a review of the development of physical bookstores,this paper investigates the cases of campus bookstores particularly to summarize new models of campus bookstores.It furthermore explores the practical dilemma and gives thoughts on the boosting innovation path of campus bookstores.
Keywords:Physical Bookstore  Campus Bookstore  Supportive Policy  Management Idea  Exploring Innovation
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