| Abstract: | This is the first of two articles concerned with schoolchildren and television in Northern Ireland. Research on children and television has concentrated on effects, notably adverse ones. Children's own definitions of and views about the medium have been largely ignored with the result that media education has been encouraged along prevent‐or‐cure lines. By establishing the programme preferences of 7 to 11 year olds in Northern Ireland, the research reported is seen as a step towards providing a sounder basis for media education development. |
