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竞争情报与商业间谍的分水岭
引用本文:王知津,孙晓绯.竞争情报与商业间谍的分水岭[J].情报理论与实践,2004,27(5):488-492.
作者姓名:王知津  孙晓绯
作者单位:南开大学国际商学院,天津,300071
摘    要:在简要回顾和分析微软反垄断案和甲骨文公司“垃圾门”事件的基础上,阐述了竞争情报与商业间谍以及经济谍报的界定,强调了竞争情报的合法性和道德性。作为企业管理者来说,必须严格把握这些原则,在市场竞争中正确运用竞争情报,获得更多的竞争优势。

关 键 词:竞争情报  商业间谍  反垄断  甲骨文公司
修稿时间:2004年2月14日

The Watershed between Competitive Intelligence and Business Spy
Wang Zhijin et al..The Watershed between Competitive Intelligence and Business Spy[J].Information Studies:Theory & Application,2004,27(5):488-492.
Authors:Wang Zhijin
Abstract:Based on a brief review and analysis of the Microsoft Antitrust Case and the Oracle "Garbage Gate"accident,this paper expounds the difference between competitive intelligence on the one side and business spy and economic espionage on the other side,and emphasizes the legality and morality of competitive intelligence.The managers of enterprises must observe this principle strictly so as to make correct use of competitive intelligence and win more competitive advantages.
Keywords:enterprise  competitive intelligence  comparative study/business spy  economic espionage
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