| 加强我国健身娱乐业服务的理性思考 |
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| 引用本文： | 刘兵,杨倩,黄伟,陈书睿,马林.加强我国健身娱乐业服务的理性思考[J].上海体育学院学报,2005,29(3):35-38. |
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| 作者姓名： | 刘兵 杨倩 黄伟 陈书睿 马林 |
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| 作者单位： | 上海体育学院,体育管理系,上海,200438 |
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| 基金项目： | 国家哲学社会科学基金资助项目(04CTY002) |
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| 摘 要： | 通过文献资料、走访调查等研究方法，阐释我国健身娱乐业服务概念与构成，并对我国健身娱乐行业的服务现状进行调查。结果认为：目前健身娱乐行业存在服务功能开发不足、服务研究较少等问题，并提出加强对服务质量的认识，建立服务标准等理性思考内容。
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| 关 键 词： | 中国 健身娱乐业 服务质量 理性思考 |
| 文章编号： | 1000-5498(2005)03-0035-04 |
| 修稿时间： | 2004年11月18 |
Reasonable Consideration of Improving Service of Setting-up and Recreation Industry in Our Country |
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| LIU Bing,YANG Qian,HUANG Wei,CHEN Shu-rui,MA Lin.Reasonable Consideration of Improving Service of Setting-up and Recreation Industry in Our Country[J].Journal of Shanghai Physical Education Institute,2005,29(3):35-38. |
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| Authors: | LIU Bing YANG Qian HUANG Wei CHEN Shu-rui MA Lin |
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| Abstract: | By the aid of the research methods of literature, paying-visit-to investigation etc., it clarified and explained the conception and construction of the service of China's setting-up and recreation industry, and made investigation into the status quo of the service of setting-up and recreation industry of our country. The results show that at present, there are such problems as insufficient development of service function, less research on the service etc. in setting-up and recreation industry, and it brings forward the reasonable consideration contents, i.e. improving the understanding of service quality, establishing service standard and so forth. |
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| Keywords: | China setting-up and recreation industry service quality reasonable consideration |
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