| 网络传播环境下的中国广播发展 |
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| 引用本文： | 邓炘炘.网络传播环境下的中国广播发展[J].国际新闻界,2006(7). |
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| 作者姓名： | 邓炘炘 |
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| 作者单位： | 中国传媒大学传播系 北京100024 |
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| 摘 要： | 本文以网络音频传播的近期发展为背景,考察了国内传统广播电台面临的变动和挑战,对网络传播与传统广播传播的互动和影响提出分析和讨论。本文认为,国内主流广播电台始终在努力融入网络传播领域,尽力扩大活动空域,但是面对科技进步带来的冲击,广播体制改革创新的重要性愈发明显。网络时代的传统广播需要发挥新闻传播优势,并加强自身体制改革创新。
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| 关 键 词： | 广播 网络 播客 |
Development of China's Radio Broadcasting in Internet Context |
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| DENG Xinxin.Development of China''''s Radio Broadcasting in Internet Context[J].Journal of International Communication,2006(7). |
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| Authors: | DENG Xinxin |
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| Abstract: | The paper examines recent changes of the radio broadcasting in China,and points out that the radio broadcasting has made efforts to be integrated into the Internet era,however,it still needs to strengthen its role in news communication and to promote further its institutional reform. |
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| Keywords: | Radio Broadcasting Internet Communication Podcasting |
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