| 上海体育健身娱乐市场的现状及发展对策 |
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| 引用本文： | 钟天朗.上海体育健身娱乐市场的现状及发展对策[J].上海体育学院学报,1999(3). |
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| 作者姓名： | 钟天朗 |
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| 作者单位： | 上海体育学院马列教研室 |
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| 基金项目： | 国家级哲学社会科学研究课题子课题 |
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| 摘 要： | 采用问卷调查、询访及文献资料等研究方法，探析了上海体育健身娱乐市场的现状及存在的问题；在此基础上，提出了上海体育健身娱乐市场有序发展的对策。
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| 关 键 词： | 上海 健身娱乐市场 现状 经营 消费 发展 |
Status Quo of Sports Body-building and Recreation Market in Shanghai and Its Countermeasures for Development |
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| Zhong Tianlang.Status Quo of Sports Body-building and Recreation Market in Shanghai and Its Countermeasures for Development[J].Journal of Shanghai Physical Education Institute,1999(3). |
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| Authors: | Zhong Tianlang |
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| Abstract: | By questionnaire, interviews and literature, the status quo and the presenting problems of the sports body-building and recreation market in Shanghai are probed and discussed in the present paper. On this basis, the countermeasures for developing the market are put forward. |
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| Keywords: | Shanghai body-building and recreation market status quo operation consumption development |
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