| 试论峨嵋武术产业发展的现状及对策 |
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| 引用本文： | 蒋勇.试论峨嵋武术产业发展的现状及对策[J].四川体育科学,2008(3):106-107. |
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| 作者姓名： | 蒋勇 |
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| 作者单位： | [1]四川省成都市龙泉驿区青少年宫,四川成都610000 |
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| 摘 要： | 峨嵋武术渊源流长，博大精深，传统底蕴深厚。作为与少林、武当并肩齐步的中华武术三大流派之一的峨嵋武术，其发展现状却令人担忧。而禁锢其发展的顽疾有三：（1）缺乏市场意识，思想解放不够；（2）缺乏市场组织，规模经营不够；（3）缺乏团队意识，整体联动不够．使峨嵋武术走出困境，发扬光大的对策建议：（1）加强武术行业基础设施建设；（2）加大宣传力度，扩大影响力；（3）建立峨嵋武术发展专项基金；（4）武术产业与其他服务业有机结合；（5）进一步优化传统，大胆改革，适应市场需要。
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| 关 键 词： | 峨嵋武术 产业 现状及对策 |
A Study on Situation and Countermeasures of the Development of Emei Martial Art |
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| JIANG Yong.A Study on Situation and Countermeasures of the Development of Emei Martial Art[J].Sichuan Sports Science,2008(3):106-107. |
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| Authors: | JIANG Yong |
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| Institution: | JIANG Yong (The Youth Palace of Longquan, Sichuan Chengdu, 610000, China.) |
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| Abstract: | Emei martial art, with a long history, reflect Chinese distinctive culture and tradition. Emei martial art, one main branch of Chinese marttal art which also include shaolin and wudang martial art, does not develop as well as it should be. The reasons lies on three points： First the lack of understanding of market of martial art and the deep influence of traditional ideology. Second, the lack of organization and management of market of martial art in larger size. Third, the lack of cooperation and communication with each oterh. There are three suggestions to improve situation of E-mei martial art and to promote its development. First, strengthening the foundation of Emei martial art. Second, giving publicity to it to deepen its influence among people. Third, establishing the fund of Emei martial art Forth, Combining the industry of martial art with other industries. Fifth, taking advantage of the good tradition and carrying through reformation to meet the need of the market. |
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| Keywords: | Emei martial art Industry Present situation and Countermeasure |
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