| 加强与传统媒体的融合互动:网络舆论的控制和把关 |
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| 引用本文： | 吴艳红,肖称萍.加强与传统媒体的融合互动:网络舆论的控制和把关[J].江苏经贸职业技术学院学报,2011(3):36-40. |
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| 作者姓名： | 吴艳红 肖称萍 |
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| 作者单位： | 1. 经济晚报社,江西南昌,330006
2. 江西科技师范学院杂志社,江西南昌,330038 |
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| 摘 要： | 网络舆论对于传统舆论格局带来的变革性影响已经不容忽视,这种影响首先表现为在政府和公众的沟通中网络舆论已经趋近成为一股主流的力量,其次则体现在对传统新闻报道模式产生的影响。结合当下颇具影响力的网络舆论事件,契合江西网络发展实际,提出网络舆论控制与把关的手段,提请加强网络与传统媒体的融合互动,引导积极向上的网络舆论。
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| 关 键 词： | 网络舆论 把关 传统媒体 融合互动 |
Intensifying the Interaction and Integration with the Traditional Media:Regulating and Guarding the Public Opinion on the Internet |
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| Authors: | WU Yan-hong XIAO Cheng-ping |
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| Institution: | WU Yan-hong1,XIAO Cheng-ping2(1.The Press of Economics Evening News,Nanchang 330006,Jiangxi,China,2.Press of Jiangxi Science and Technology Normal University,Nanchang 330038,China) |
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| Abstract: | It is of no ignorance that public opinion on the internet has posed a transactional effect on the traditional public opinion structure: firstly internet has become a mainstream of communication between the government and the public and secondly internet has influenced the means of traditional press report.On the basis of the latest and most influential public opinion incidents on the internet together with the actual development of Jiangxi network,this paper raises the means of regulating and guarding pubic... |
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| Keywords: | public opinion on the internet guarding traditional media interaction and integration |
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