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河南省沿黄河一线旅游优化整合研究
引用本文:薛宝琪,杜文霞.河南省沿黄河一线旅游优化整合研究[J].南阳师范学院学报,2007,6(9):59-62.
作者姓名:薛宝琪  杜文霞
作者单位:1. 南阳师范学院,环境科学与旅游学院,河南,南阳,473061
2. 河南大学,环境与规划学院,河南,开封,475004
摘    要:河南省沿黄河一线旅游资源丰富、区位条件优越、文化底蕴深厚,旅游业发展条件得天独厚。经过"十五"以来的开发建设,河南省沿黄河一线的旅游经济优势初步彰显,但仍然存在诸多问题,制约着其整体竞争力的形成和产业活力的发挥。因此,必须从资源、产品、市场等方面对河南省沿黄河一线旅游业发展进行优化整合,塑造"大黄河之旅"的品牌形象,提升沿黄河一线旅游经济带的整体竞争力。

关 键 词:河南  黄河旅游经济带  旅游优化整合
文章编号:1671-6132(2007)09-0059-04
修稿时间:2007-07-01

Study on the integration to optimize tourism along the Yellow River in Henan province
XUE Bao-qi,DU Wen-xia.Study on the integration to optimize tourism along the Yellow River in Henan province[J].Journal of Nanyang Teachers College,2007,6(9):59-62.
Authors:XUE Bao-qi  DU Wen-xia
Abstract:There are the predominant conditions in developping tourism including the rich tourism resources,profound culture and superior regional positions.After the development,the economic advantage in tourism along the Yellow River has been showed rapidly.However,there are so many problems which influence the whole competitive strength in tourism and discouraged the tourism industry power.Therefore,the tourism resources,tourism products and tourism marketings must be integrated to form a brand of "the great travel of Yellow River "and promote the tourism strength.
Keywords:Henan province  along the Yellow River  the integration to optimize the tourism
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