| 试论高校社科学报品牌的内涵 |
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| 引用本文： | 莫远明.试论高校社科学报品牌的内涵[J].安阳师范学院学报,2003(6):102-103. |
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| 作者姓名： | 莫远明 |
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| 作者单位： | 涪陵师范学院,学报编辑部,重庆,408003 |
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| 摘 要： | 构建学报品牌是当前高校社科学报发展战略的核心内容，也是增强高校社科学报活力，提高办刊质量，进而扩大学报影响的重要途径。个性化、精品化、特色化、亲和力和影响力是社科学报品牌的基本内涵。
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| 关 键 词： | 社科学报 品牌 内涵 发展战略 高等院校 社会主义市场经济 亲和力 价值观 |
| 文章编号： | 1671-5330(2003)06-0102-02 |
| 修稿时间： | 2003年7月19日 |
On the Connotation of Distinguished College Journal of Social Science |
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| MO Yuan-ming.On the Connotation of Distinguished College Journal of Social Science[J].Journal of Aayang Teachers College,2003(6):102-103. |
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| Authors: | MO Yuan-ming |
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| Abstract: | The creation of a distinguished journal is the core of the development strategy of college journal of social science. It is also an important way to vitalize journal, improve its quality so as to increase its influences. Individuality, elaborate works, particularity, appetence and influences are the basic connotation of creating a distinguished journal of social science. |
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| Keywords: | journal of social science distinguished construct connotation development strategies |
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