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信息经济新时代:标准为王
引用本文:曾楚宏,林丹明.信息经济新时代:标准为王[J].软科学,2002,16(4):41-43.
作者姓名:曾楚宏  林丹明
作者单位:汕头大学商学院,广东,汕头,515063
摘    要:本文指出信息时代的特点决定了标准是企业竞争的最核心因素,赢得了标准就意味着赢得了市场;强调了标准对市场竞争的重要作用,论述了成为标准控制者的四个有效策略。

关 键 词:信息经济  标准  网络效应  正反馈效应  锁定  竞争
文章编号:1001-8409(2002)04-0041-03

The New Information Economy Times: Standard is the King
ZENG Chu-hong,LIN Dan-ming.The New Information Economy Times: Standard is the King[J].Soft Science,2002,16(4):41-43.
Authors:ZENG Chu-hong  LIN Dan-ming
Abstract:s:It is pointed out that the features of information times determine that standard is the most important factor to the enterprise competition and the obtaining of standard means the obtaining of market.This paper emphasizes on the vital function of standard to the market competition and also analyzes four effective strategies on how to become the standard controllers.
Keywords:information economy  standard  network effect  positive feedback effect  lock-in  competition
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