| 桂北地区非物质文化遗产旅游资源整合开发研究 |
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| 引用本文： | 吕观盛.桂北地区非物质文化遗产旅游资源整合开发研究[J].柳州师专学报,2012,27(1):64-69. |
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| 作者姓名： | 吕观盛 |
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| 作者单位： | 桂林旅游高等专科学校,广西桂林,541004 |
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| 基金项目： | 2011年度广西教育厅科研立项项目“广西非物质文化遗产的旅游产品化研究” |
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| 摘 要： | 旅游是实现非物质文化遗产由于意识形态向产品形态转化的有效方式。有鉴于资源整合对旅游开发的重要性,以在非物质文化资源丰富但存在较多问题的广西桂林地区为例,探讨非物质文化旅游资源的整合开发问题。研究发现,桂北地区非物质文化遗产保护开发和开发中存在着保护工作起步晚、申报工作进展缓慢、保护经费匮乏,申报主体分散、重复申报问题严重两大问题。从非物质文化遗产旅游资源开发的角度,提出了申报、开发、宣传、营销四个方面整合桂林地区非物质文化遗产资源的相关建议。
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| 关 键 词： | 桂北 非物质文化遗产 资源整合 开发 |
On Integrating Development of Intangible Cultural Heritage Tourism Resource in Guangxi Northern Region |
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| LV Guansheng.On Integrating Development of Intangible Cultural Heritage Tourism Resource in Guangxi Northern Region[J].Journal of Liuzhou Teachers College,2012,27(1):64-69. |
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| Authors: | LV Guansheng |
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| Institution: | LV Guansheng (Guilin Institute of Tourism,Guilin,Guangxi,541004 China) |
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| Abstract: | Tourism is an effective way of intangible cultural heritage transforming from the form of ideology to product.This paper discusses the integrating development of intangible cultural heritage tourism resource by taking Guilin region in which it possesses abundant intangible cultural heritage tourism resource.The results show that a lot of problems exist in the protection and development of intangible cultural heritage tourism resource.This paper proposes some suggestions about integrating development of intangible cultural heritage tourism resources from declaring,developing,advertising and marketing. |
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| Keywords: | northern region of Guangxi intangible cultural heritage resource integration development |
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