| NBA职业联盟运营模式研究 |
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| 引用本文： | 梁汉平.NBA职业联盟运营模式研究[J].吉林体育学院学报,2011(6):9-11. |
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| 作者姓名： | 梁汉平 |
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| 作者单位： | 贺州学院监察审计室,广西贺州,542800 |
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| 摘 要： | 美国篮球职业联盟高效且畅通地运行，是成为世界最具影响力的品牌的真正原因。通过文献研究的方法，针对美国篮球职业联盟在世界范围的影响，论述了美国篮球职业联盟的经营和运行的原则与制度，对其制度进行了初步解读，并探讨了这些管理经营制度对我国职业体育联盟发展的启示。
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| 关 键 词： | NBA职业联盟 制度 解析 启示 |
The Operation Model of NBA |
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| Liang Hanping.The Operation Model of NBA[J].Journal of Jilin Institute of Physical Education,2011(6):9-11. |
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| Authors: | Liang Hanping |
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| Institution: | Liang Hanping(The Supervising and Audilting Office,Hezhou University,Hezhou,542800,Guangxi,China) |
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| Abstract: | To explore the reason why NBA becomes the world-wide brand by managing and running efficiently and smoothly.Method: The documentary method is employed to discuss the management and running principles and systems,pointing at the influence of NBA,and make a primary analysis of the system.We can draw a conclusion that the perfection and improvement of NBA are the key factor for NBA to succeed.The research can give the Chinese sports professional association a great direction.Therefore,the active counter strate... |
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| Keywords: | NBA system analysis direction |
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