| 基于NFC移动支付的运营模式探究 |
| |
| 引用本文： | 吴芝新.基于NFC移动支付的运营模式探究[J].齐齐哈尔师范高等专科学校学报,2011(6):89-91. |
| |
| 作者姓名： | 吴芝新 |
| |
| 作者单位： | 南华工商学院,广州,510720 |
| |
| 摘 要： | NFC移动支付作为一种新兴的支付工具,具有非常广阔的市场前景。我国NFC移动支付处于发展初期,出现产业无序竞争,参与方各自为政,而运营模式不清晰成为市场发展的主要障碍。基于此,本文结合NFC移动支付产业链构成,分析了四种NFC移动支付的运营模式,提出了适合我国国情的NFC移动支付的运营模式。
|
| 关 键 词： | NFC 移动支付 运营模式 |
Inquiry of Mobile Payment Business Model Based on NFC |
| |
| WU Zhi-xin.Inquiry of Mobile Payment Business Model Based on NFC[J].Journal of Qiqihar Junior Teachers‘ College,2011(6):89-91. |
| |
| Authors: | WU Zhi-xin |
| |
| Institution: | WU Zhi-xin(Nanhua College of Industry and Commerce,Guangzhou 510720,China) |
| |
| Abstract: | As a new payment tool,NFC mobile payment has broad market prospects.China's NFC mobile payment is in the early stages of development.Industry competition is disorder,and participants work in their own way.The main impediment to market development is that the business model is unclear.For this reason,combined with NFC mobile payment industrial chain composition,this paper analyzes four kinds of NFC mobile payment business model,proposes suitable business model for China's NFC mobile payment. |
| |
| Keywords: | NFC mobile payment business model |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
