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老年用户智慧养老服务需求及志愿服务意愿影响因素分析——以武汉市江汉区为例
引用本文:白玫,朱庆华.老年用户智慧养老服务需求及志愿服务意愿影响因素分析——以武汉市江汉区为例[J].现代情报,2018,38(12):3-8.
作者姓名:白玫  朱庆华
作者单位:1. 南京大学工程管理学院, 江苏 南京 210093;2. 南京大学信息管理学院, 江苏 南京 210023
摘    要:通过对江汉区13 000多名老龄用户的调研,了解当地老年人的年龄情况、居住状况、经济状况及身体情况,分析其智慧养老服务需求及志愿服务意愿,并探究影响其需求和志愿服务意愿的因素,并依此描绘出目标用户特征,以辅助决策。数据分析结果显示:1)不同类别老年人其智慧养老服务需求和影响因素不同;2)不同年龄段的普通老人和5类老人,其智慧养老需求及志愿服务意愿的影响因素会因年龄段的不同而发生变化;3)智慧养老服务推广、实施的目标用户特征是:高龄、独居、身体较差的普通老人;高龄、独居、低收入、身体较差的5类老人;4)可发展成志愿者的目标用户特征为:独居/空巢普通老人;低龄、独居/空巢、低收入、身体较好的5类老人。

关 键 词:智慧养老  需求调研  服务意愿  影响因素  老年人  武汉  

Impact Factors of Smart Care Needs and Volunteer Service Willingness for the Aged——A Case of Jianghan District in Wuhan
Authors:Bai Mei  Zhu Qinghua
Institution:1. School of Management and Engineering, Nanjing University, Nanjing 210093, China;2. School of Information Management, Nanjing University, Nanjing 210023, China
Abstract:This article investigated the living conditions,economic status,and physical condition of aging population in the Jianghan District at Wuhan,and analyzed their needs for smart care services and intention to serve voluntarily,and explored the factors impacting their needs and intention to volunteer.The target user characteristics were depicted to assist decision-making based on the investigation results.The results of data analysis showed that:(1) The need and influencing factors for smart old-age care services were different among different types of elderly;(2) The factors affecting the needs of smart care and intention to volunteer service were different due to the ages of general old people and five special types of old people in different age groups.(3) The characteristics of the target users for the promotion and implementation of smart elderly care services were:very old,living alone,and poor health in general elderly and very old,living alone,low income and poor health in five special types of elderly;(4) The target users who could develop into volunteers were:single elderly people living alone or empty nests;five types of elderly people with low age,single living/empty nest,low income,and good health.
Keywords:smart care  need investigation  service intention  impact factors  the aged  Wuhan  
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