| 中部地区旅游合作的动力机制和开发战略 |
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| 引用本文： | 吴国琴.中部地区旅游合作的动力机制和开发战略[J].信阳师范学院学报(哲学社会科学版),2007,27(5):53-56. |
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| 作者姓名： | 吴国琴 |
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| 作者单位： | 信阳师范学院,经济与管理科学学院,河南,信阳,464000 |
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| 基金项目： | 河南省科技厅软科学基金;信阳师范学院校级青年骨干教师资助项目 |
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| 摘 要： | 目前中部六省旅游合作进入了实质性阶段,建立科学的合作动力机制和合作开发战略具有重要意义。中部六省旅游合作的动力机制有区域经济合作驱动、中部崛起的政策驱动、中部六省区域利益的驱动、提升区域旅游企业竞争力的需要。合作开发应采取以下战略:制定开发战略,明确开发思路;优化中部地域旅游系统;建立有效的合作模式;创建旅游品牌,联合进行旅游市场开拓及促销;合作建设区域旅游交通通信设施;建立旅游信息服务网络,联合培养旅游人才。
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| 关 键 词： | 中部六省 旅游合作 动力机制 开发战略 |
| 文章编号： | 1003-0964（2007）05-0053-04 |
| 修稿时间： | 2007-05-20 |
On the Motivation Mechanism and Development Strategy of Tourism Cooperation in the Central Part China |
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| WU Guo-qin.On the Motivation Mechanism and Development Strategy of Tourism Cooperation in the Central Part China[J].Journal of Xinyang Teachers College(Philosophy and Social Sciences Edition),2007,27(5):53-56. |
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| Authors: | WU Guo-qin |
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| Institution: | School of Economy and Management Science, Xinyang Normal University, Xinyang 464000, China |
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| Abstract: | Regional tourism cooperation have stepped into substantial stage in the six provinces of central China now,so it is very important to probe into the motivation mechanism and development strategy of regional tourism cooperation.These motivation forces included regional economy cooperation,policy of the rising central China,and regional benefits and competitiveness of tourist companies.According to this,the six provinces should take this development strategy,such as formulating development strategy and making development thought clear,regulating regional tourism system,setting up effective cooperation modes,founding tourism bands and developing markets,founding communication installations together,founding tourism information service net and cultivating tourism talents together to make regional tourism cooperation better. |
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| Keywords: | the six provinces in central China regional tourism cooperation motivation forces mechanism development strategy |
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