| 湘鄂渝黔边区城市居民体育消费现状调查与分析 |
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| 引用本文： | 阎孝英,向政,邹炜.湘鄂渝黔边区城市居民体育消费现状调查与分析[J].体育科学,2004,24(6):17-18,21. |
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| 作者姓名： | 阎孝英 向政 邹炜 |
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| 作者单位： | 湖北民族学院,体育系,湖北,恩施,445000 |
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| 摘 要： | 通过对湘鄂渝黔边区8个市县城市居民的体育消费现状进行了调查，分析了影响边区居民体育消费的因素，据此提出：1)开展大众健身活动必须与本地区传统项目相结合，开展活动必须与边区商贸相结合；2)开发培育体育消费市场必须使边区的民族体育活动与边区旅游业相结合；3)增加边区居民收入，转变消费意识才能逐步缩小边区居民与经济发达城市居民体育消费结构存在的差距。
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| 关 键 词： | 体育 消费 农村 城市 居民 调查 分析 |
| 文章编号： | 1000-677X(2004)06-0017-02 |
Investigation and Analysis on Condition of Sports Consumption of Citizens in Hunan, Hubei, Chongqing,Guizhou Rural Area |
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| YAN Xiao-ying,XIANG Zheng,ZOU Wei Hubei Institute of Nationalities,Enshi ,China..Investigation and Analysis on Condition of Sports Consumption of Citizens in Hunan, Hubei, Chongqing,Guizhou Rural Area[J].China Sport Science,2004,24(6):17-18,21. |
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| Authors: | YAN Xiao-ying XIANG Zheng ZOU Wei Hubei Institute of Nationalities Enshi China |
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| Institution: | YAN Xiao-ying,XIANG Zheng,ZOU Wei Hubei Institute of Nationalities,Enshi 445000,China. |
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| Abstract: | Through investigation on sports consumption of citizens in 8 districts of Hunan, Hubei, Chongqing, Guizhou rural area, this paper analyzes the influence factors of sports consumption. Based on it,the author put forwards that mass sports activity should combine with local traditional sports and border area trade. The exploitation of consumption market should combine with minority sport activity and local tourism,increase the citizen's income,changes the concept of consumption, gradually decrease the different of consumption structure between economic developed areas and rural areas. |
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| Keywords: | sports consumption rural area city citizen investigation analysis |
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