| 基于顾客满意度的铁路多经物流企业核心竞争力研究 |
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| 引用本文： | 张相.基于顾客满意度的铁路多经物流企业核心竞争力研究[J].科技创业月刊,2011(5):41-42. |
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| 作者姓名： | 张相 |
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| 作者单位： | 南京铁道发展集团有限公司,江苏,南京,210037 |
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| 摘 要： | 顾客满意是现代企业经营的基本准则,如何满足顾客需求已成为企业市场竞争的一个重要课题。铁路多经物流企业作为市场化运作的铁路企业,实施顾客满意的经营理念,构建企业的核心竞争力已成为当务之急。
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| 关 键 词： | 顾客满意度 铁路多经物流企业 核心竞争力 |
A Research on Core Competitiveness of Railway Logistics Corporation Based on Customer Satisfaction |
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| Abstract: | The customer satisfaction is a basic rule of modern enterprise operation.How to satisfy the customers'needs is a important task of market competition.As a marketing railway corporation,the railway logistics needs to get the conception of customer satisfaction,then constructs the core competitiveness of corporation. |
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| Keywords: | customer satisfaction railway logistics corporation core competitiveness |
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