| 高职营销策划专业“四阶循环”培养模式研究 |
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| 引用本文： | 张卫东.高职营销策划专业“四阶循环”培养模式研究[J].现代教育技术,2008,18(7):110-113. |
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| 作者姓名： | 张卫东 |
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| 作者单位： | 太原大学,山西太原,030009 |
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| 摘 要： | 工学结合是提高高等职业教育质量的有效途径,校企合作又是开展工学结合的有效路径。开展以"校企互动,工学结合,分段导入,逐层契合,四阶推进,全程循环"为特征的人才培养模式是一种有益的探索与实践。
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| 关 键 词： | 工学结合 高职教育 四阶循环 |
An Exploration on 4-Phase-Cycle Training Model of Marketing Plan Specialty in Higher Vocational College |
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| ZHANG Wei-dong.An Exploration on 4-Phase-Cycle Training Model of Marketing Plan Specialty in Higher Vocational College[J].Modern Educational Technology,2008,18(7):110-113. |
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| Authors: | ZHANG Wei-dong |
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| Institution: | ZHANG Wei-dong (Taiyuan University, Taiyuan, Shanxi, 030009, China) |
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| Abstract: | Work-integrated learning is an effective method to improve the quality of higher vocational education, while college-corporation cooperation is an effective method to develop work--integrated learning. It is a beneficial exploration to implement the talents training pattern featured on college-corporation interaction, work--integrated learning, subsection introduction, consilience with each other step by step,4-phase improving and formation of circulation through the way doing. K |
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| Keywords: | Work-Integrated Learning Higher Vocational College Education 4-Phase-Cycle |
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