| 南狮市场开发的策略研究 |
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| 引用本文： | 汤立许,梁永文.南狮市场开发的策略研究[J].军事体育进修学院学报,2006,25(2):29-31. |
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| 作者姓名： | 汤立许 梁永文 |
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| 作者单位： | 广州体育学院,武术系,广东,广州,510075 |
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| 摘 要： | 当前传统南狮备受冷落,市场开发的情况不乐观;为了进一步重现南狮风采,适应市场经济发展的需要,在实践与理论相结合的基础上,提出了一些应对策略与措施,为南狮的市场化提供参考。
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| 关 键 词： | 南狮 市场 策略 |
| 文章编号： | 1671-1300(2006)02-0029-03 |
| 收稿时间： | 12 15 2005 12:00AM |
| 修稿时间： | 2005年12月15 |
On the Strategies of the Market Development of South Lion Martial Arts |
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| TANG Li-xu,LIANG Yong-wen.On the Strategies of the Market Development of South Lion Martial Arts[J].Journal of Pla Institute of Physical Education,2006,25(2):29-31. |
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| Authors: | TANG Li-xu LIANG Yong-wen |
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| Institution: | Guangzhou Institute of Physical Education, Guangzhou 510075 ,China |
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| Abstract: | For the time being,South Lion,one of the traditional Martial Arts,has been neglected,and the prospects of its market development are far from good.In order to revitalize this brilliant cultural heritage in line with the demands of the market economy,the present paper,integrating practice with theory,puts forward corresponding strategies and measures,in the hope of giving some insights into the marketization of South Lion Martial Arts. |
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| Keywords: | south lion market strategy |
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