| 核心竞争力的性质及作用机制 |
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| 引用本文： | 张宁,郭磊.核心竞争力的性质及作用机制[J].青岛职业技术学院学报,2002,15(3):26-29. |
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| 作者姓名： | 张宁 郭磊 |
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| 作者单位： | 1. 同济大学,经济与管理学院,上海,200092
2. 青岛海洋大学,管理学院,山东,青岛,266071 |
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| 摘 要： | 从企业内部认识企业持久竞争优势的根源有三种学说:核心竞争力说,战略能力说,价值资源说。这三种学说虽然名称不同,但有许多相似之处,本文通过对三种学说的比较分折,认为核心竞争力 战略能力,价值资源在内容方面是一致的,可以把核心竞争力作为统一的称谓;接着,综合了各种学说的观点,认为核心竞争力必须能形成顾客可识别价值,相对稀缺且相对持久;最后,总结了核心竞争力发挥作用的“蓄水池”机制,并提出了核心竞争力的发展和更新方式。
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| 关 键 词： | 核心竞争力 “蓄水池”机制 存量 流量 |
| 文章编号： | 1008-276X(2002)03-0026-04 |
| 修稿时间： | 2002年5月29日 |
The Nature and Mechanism of Core Competence |
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| ZHANG Ming,GUO Lei.The Nature and Mechanism of Core Competence[J].Journal of Qingdao Vocational and Technical College,2002,15(3):26-29. |
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| Authors: | ZHANG Ming GUO Lei |
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| Abstract: | Three theories can explain why an enterprise can keep sustained competitive advantage: Core Competence theory, Strategic Capability theory, and Valuable Resource theory. The terms are different, but they are consistent as regard to their content, and so we can use core competence as a general name. The paper analyses the various theories, and finds core competence must create customer perceived value, which is relatively rare and sustained. Finally the paper concludes how core competence affects an enterprise-"reservoir-mechanism", and suggests the way of developing and updating core competence. |
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| Keywords: | core competence reservoir-mechanism stocks flux |
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