| 商务广告翻译中的文化介入 |
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| 引用本文： | 吴粉华.商务广告翻译中的文化介入[J].宜春学院学报,2011,33(9). |
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| 作者姓名： | 吴粉华 |
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| 作者单位： | 常州刘国钧高等职业技术学校,江苏常州,213000 |
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| 摘 要： | 商务广告翻译与文化密切相关,对商务广告翻译中的文化因素及文化差异进行了分析,阐释商务广告翻译中存在的文化性,提出在进行商务广告翻译时应做到从翻译手法、语言审美及文化转换三个方面进行文化介入。
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| 关 键 词： | 商务广告 文化因素 文化差异 文化介入 |
Culture Intervention in Translation of Business Advertisement |
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| WU Fen-hua.Culture Intervention in Translation of Business Advertisement[J].Journal of Yichun University,2011,33(9). |
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| Authors: | WU Fen-hua |
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| Institution: | WU Fen-hua(Changzhou Liu Guojun Vocational Technology College,Changzhou 213000,Jiangsu,) |
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| Abstract: | The author of this paper has made a deep analysis of the cultural factors and cultural differences,illustrated the cultural phenomena in the translation of business advertisements and suggested making culture intervention from the method of translation,language aesthetic appreciation and cultural conversion. |
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| Keywords: | business advertisement cultural factors cultural differences culture intervention |
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