| 河南省大学生体育消费行为特征研究 |
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| 引用本文： | 王海燕,李尚华,李龙江.河南省大学生体育消费行为特征研究[J].辽宁体育科技,2006,28(4):6-7. |
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| 作者姓名： | 王海燕 李尚华 李龙江 |
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| 作者单位： | 1. 安阳工学院体育教研室,河南,安阳,455000
2. 河南师范大学体育学院,河南,新乡,453007 |
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| 摘 要： | 运用问卷调查、文献资料、访谈、数理统计等方法对河南省大学生体育消费现状进行调查与研究,并对大学生体育消费的内容、水平、意识、动机等行为特征进行分析,对其存在的问题提出相应建议,为尽快培养大学生良好的体育消费提供科学的理论依据。
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| 关 键 词： | 体育消费行为 体育消费意识 体育消费内容 体育消费水平 |
| 文章编号： | 1007-6204（2006）04-0006-02 |
| 收稿时间： | 2006-01-06 |
| 修稿时间： | 2006-06-05 |
Study of the Sports Consumption Behavior Characteristic of University Students of Henan Province |
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| WANG Hai-yan,LI Shang-hua,LI Long-jiang.Study of the Sports Consumption Behavior Characteristic of University Students of Henan Province[J].Liaoning Sport Science and Technology,2006,28(4):6-7. |
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| Authors: | WANG Hai-yan LI Shang-hua LI Long-jiang |
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| Abstract: | By using such methods as questionnaire,documents, interview,mathematical statistics,the authors studied the current situation of sports consumption of university students in Henan province,and then put forward some suggestion after analyzed their content,level, consciousness and motive characteristics in consumption of sports in order to provide some scientific consults for cultivating the students' good consumption habit as soon as possible,to adjust their consumption structure,and to promote their consumption development. |
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| Keywords: | sports consumption behavior sports consumption consciousness sports consumption content sports consumption level |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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