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The repeat audience for movies on TV |
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| Authors: | Ryland A Taylor |
| Institution: | Member of the economics faculty , Northern Illinois University |
| Abstract: | An excellent example of cross‐disciplinary research is the following piece in which an economist makes some research‐supported suggestions on scheduling of motion pictures seen on television so that audiences for the reruns may be maximized. Professor Taylor is a member of the economics faculty at Northern Illinois University in Normal. |
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