Daytime television talk shows: Guests,content and interactions |
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| Authors: | Bradley S Greenberg John L Sherry Rick W Busselle Lynn Rampoldi Hnilo Sandi W Smith |
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| Institution: | 1. Professor in the Department of Telecommunication , Michigan State University ,;2. Ph.D. candidate at Michigan State University ,;3. Assistant Professor in the Department of Communication , Washington State University ,;4. Associate Professor in the Department of Communication , Michigan State University , |
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| Abstract: | Strident controversy over the often‐bizarre subject matter of daytime television talk shows motivated this content analysis of 11 shows with the highest Nielsen ratings in 1994–95. A sample of 10 episodes of each of the shows was videotaped and subjected to a systematic analysis of the shows’ guests, topics of discussion and interactions. Results indicate that this genre of program indulges in overrepresentation of female, youthful and African American guests. The most prevalent major topic of discussion was parenting on nearly half the episodes. In general, these talk shows center around family issues, sexual activity and dating. |
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