Impact of the VCR on control of television viewing |
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| Authors: | Won Yong Kim Stanley J Baran Kimberly K Massey |
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| Institution: | 1. Director of Research at Intelliquest, Inc. ,;2. Professor and Chair of Theatre Arts , San Jose State University ,;3. Doctoral student at the University of Utah , Salt Lake City |
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| Abstract: | Familial control of television viewing in light of the introduction of the videocassette recorder (VCR) was examined by: asking sets of parents and children about their use of VCRs and television, determining differences in these perceptions, and relating family demographics to use and control. In‐home interviews with 110 families found agreement on who chooses the programs to be watched. Some differences were noted, however, between parents’ and children's perceptions of how the viewing situation is controlled. |
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