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Online News Media and Advanced Learning: A Test of Cognitive Flexibility Theory
Authors:Wilson Lowrey PhD  Kyun Soo Kim PhD
Institution:1. The University of Alabama;2. Department of Mass Communication , Grambling State University
Abstract:This study looks at how audiences of online news media could benefit from an application of cognitive flexibility theory (CFT), a constructivist theory from the field of education psychology. CFT posits that when case examples from a complex, “ill-structured” knowledge area are interwoven with conceptual perspectives, individuals can better apply learning across diverse settings. Researchers propose that news stories on complex issues lend themselves to CFT. Results suggest that the CFT format offers greater efficiency and some advantages for more knowledgeable and involved audiences, and for frequent Web users.
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