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Some values to the broadcaster of election campaign broadcasting |
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| Authors: | Richard D Porter |
| Institution: | Los Angeles public school system |
| Abstract: | A great deal has been said about the value of political broadcasting to the public and to the politician. However, very little has been written about its effect upon the broadcaster. The following study was performed in an effort to arrive at some understanding of what monetary, public relations, and other values election campaign broadcasts have to the broadcast station manager or licensee. |
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