| 从北京奥运会看高校体育志愿者的经济价值 |
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| 引用本文： | 吴玲敏,张建新,孙传旺.从北京奥运会看高校体育志愿者的经济价值[J].湖北体育科技,2009,28(2):139-140,147. |
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| 作者姓名： | 吴玲敏 张建新 孙传旺 |
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| 作者单位： | 1. 湖南工程学院体育教学部,湖南,湘潭,411100
2. 湖南工程学院外语学院,湖南,湘潭,411100 |
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| 基金项目： | 湖南省2007教育厅课题 |
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| 摘 要： | 研究目的：从北京奥运会探讨高校体育志愿者存在的经济价值。研究方法和研究结果：通过文献资料法和对比分析法，论述了高校体育志愿者在大型赛事、大众健身、旅游业、体育消费以及广告传媒等方面所创造的显性和隐性的经济价值。
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| 关 键 词： | 志愿者 经济价值 北京奥运会 |
A Study on Economic Value Created by Undergraduates' Sports Volunteers in Beijing Olympic Games |
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| WU Lingmin,ZHANG Jianxin,SUN Chuanwang.A Study on Economic Value Created by Undergraduates'' Sports Volunteers in Beijing Olympic Games[J].Journal of Hubei Sports Science,2009,28(2):139-140,147. |
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| Authors: | WU Lingmin ZHANG Jianxin SUN Chuanwang |
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| Institution: | 1.Faculty of Physical Education;Hunan Institute of Engineering;Xiangtan Hunan;411100;2.Faculty of Foreign Language Study;411100 |
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| Abstract: | Undergraduates' volunteers have created a huge economic value in Beijing Olympic Games.By using the method of literature and contrast,the paper discusses economic value created by Undergraduates 'volunteers in P.E from apparent and recessive aspects in large competitions,mass sports,travel industry,physical consumption,and advertisement media. |
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| Keywords: | volunteers economic value Beijing Olympic Games |
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