| 奥运会商业开发的融资方式及对举办国经济的影响 |
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| 引用本文： | 索奇山,葛新光.奥运会商业开发的融资方式及对举办国经济的影响[J].体育成人教育学刊,2003,19(3):17-18. |
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| 作者姓名： | 索奇山 葛新光 |
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| 作者单位： | 1. 洛阳师范专科学校体育系,471000,河南洛阳
2. 郑州大学西亚斯学院基础部,450015,郑州 |
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| 摘 要： | 奥运会与商业相结合，利用商业手段支持奥运会是一个重要的发展趋势。奥运会组委会通过经营与奥运会相关的商品获得巨额收入，为奥运会提供资金保障，而成功的商业开发和运作又在很大程度上推动了各举办国经济的发展。分析了近5届奥运会商业开发的融资方式对各举办国经济的影响，以期为2008年北京奥运会的成功举办提供借鉴。
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| 关 键 词： | 洛杉矶奥运会 汉城奥运会 巴塞罗那奥运会 亚特兰大奥运会 悉尼奥运会体育经济 商业开发 融资方式 举办国 |
| 文章编号： | 1005-7102(2003)03-0017-02 |
| 修稿时间： | 2002年12月10 |
Influences of the financing ways of the Olympic Games on the economy of the hosting country |
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| SUO Qi shan ,GE Xin guang P.E.Influences of the financing ways of the Olympic Games on the economy of the hosting country[J].Journal of Sports Adult Education,2003,19(3):17-18. |
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| Authors: | SUO Qi shan ] GE Xin guang ] PE |
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| Institution: | SUO Qi shan 1],GE Xin guang 2] P.E. Department,Luoyang Teachers College,Luoyang 471000,China |
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| Abstract: | An important tendency of the development of the Olympic Games is the combination of the Olympic Games with commerce. The Olympic Committee wins a huge amount of income from goods related to the Olympic Games and provides money for the hosting of the Olympic Games. And the successful commercial operation and development of the Olympic Games can push the economy of the hosting country forward. This paper analyzes influences of financing ways of the recent five Olympic Games on the economy of the hosting countries so as to offer references for the 2008 Beijing Olympic Games. |
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| Keywords: | the Olympic Games commercial development sports economy hosting country |
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