| 网络新闻标题的语言特色探析 |
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| 引用本文： | 王宏昌.网络新闻标题的语言特色探析[J].鸡西大学学报,2011,11(5):153-154. |
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| 作者姓名： | 王宏昌 |
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| 作者单位： | 宝鸡文理学院,陕西宝鸡,721000 |
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| 摘 要： | 网络新闻标题在信息传播过程中发挥着重要作用。与传统新闻标题相比,网络新闻标题的语言在发展过程中不断打破常规,发生了许多变化,逐步呈现出简单平实、生动灵活、修辞多样等特色,大大提高了网络新闻的传播效果。同时,网络新闻标题也普遍存在题文不一致、过分夸张、严重失实、内容低俗、主观臆断等语言方面的问题。追求鲜明的语言特色是网络新闻标题发展的方向,但要讲究新闻性与审美性相结合、准确性与灵活性相结合,否则,只会误导受众,降低网络的公信力。
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| 关 键 词： | 网络新闻标题 语言特色 语言结构 |
Probe into Network News Headlines Language Features |
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| Wang Hongchang.Probe into Network News Headlines Language Features[J].JOurnal of Jixi University:comprehensive Edition,2011,11(5):153-154. |
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| Authors: | Wang Hongchang |
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| Institution: | Wang Hongchang |
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| Abstract: | Network news headlines plays an important role in information dissemination process.Compared with the traditional news headlines,network news headlines language continuously break routine in the development process,has undergone many changes.Its simple honest,flexible and diverse vivid characteristic of rhetoric,which greatly improved the communication effect of network news.Meanwhile,network news headlines also have some widespread problem,such as,article headlines is not consistent and outrageous with its... |
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| Keywords: | network news headlines language characteristics the language structure |
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