| 海南省体育彩票现状研究与分析 |
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| 引用本文： | 王颖.海南省体育彩票现状研究与分析[J].体育科研,1999(3). |
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| 作者姓名： | 王颖 |
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| 作者单位： | 海南师范学院!海南571158 |
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| 摘 要： | 海南省做为国家进行电脑销售体育彩票的试点省已经有一年半的时间,本文通过文献资料法,就体育彩票的产生与发展进行了较为深入的研究。通过访谈和问卷调查,得到了大量的数据,并进行整理与统计,针对海南省彩民的构成、人们对体育彩票的认同程度、消费特点、影响体育彩票销售量的因素等情况进行分析。
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| 关 键 词： | 体育彩票 市场 消费 |
A study and analysis on sports lottery ticket's present situation in Hainan |
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| Wang Ying.A study and analysis on sports lottery ticket's present situation in Hainan[J].Sports Science Research,1999(3). |
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| Authors: | Wang Ying |
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| Abstract: | Hainan had already became the experimental unit of sell sports lottery ticket by computer for one and half years. This study by the way of the document and data, analysed the sports lottery ticket produdtion and development, sort out and count a large number of data which get from the investigate with talking and examination papers, in view of the constitution of the pepole who buy lottery ticket in Hainan, and their level of acceptability, consumption characteristic, analysed some factors which influrence the sports lottery ticket's sales volume. |
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| Keywords: | sports lottery ticket market consume |
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