Comparison of Alternative Channels in Cross Media Publishing |
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| Authors: | Andreas Veglis |
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| Institution: | (1) Media Informatics Laboratory, Department of Journalism and Mass Communication, Aristotle University of Thessaloniki, Thessaloniki, Greece |
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| Abstract: | This paper attempts a direct comparison of the available alternative channels that can be employed in a cross media publishing
scheme. More precisely it examines the content, the publishing speed, and the rhythm of the publishing channels. Interesting
conclusions are drawn concerning the characteristics of each channel. A new publishing channel is proposed in order to allow
newspapers to directly compete with radio and TV channels. |
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| Keywords: | Cross media publishing E-mail Internet Multiple media Newspaper Push– pull channel— dynamic Static channel Tablet PC Web casting Wireless technology |
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