| 高职院校电子商务人才培养问题分析 |
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| 作者姓名： | 刘丽华 |
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| 作者单位： | 荆州职业技术学院,湖北,荆州,434020 |
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| 摘 要： | 学校培养人才与社会实际需求脱节，是高职院校电子商务人才培养亟待解决的主要问题。要培养合格的电子商务人才，高职学院应结合企业实际需求，明确定位人才培养目标，合理构建能力结构和课程体系，尤其应重视实践教学的有效实施。
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| 关 键 词： | 高职教育 电子商务 人才培养 实践教学 |
Analysis on E-commerce Personnel Training in Higher Vocational Colleges |
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| Authors: | LIU Li-hua |
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| Abstract: | Disjointing of personnel training in higher colleges with social practical demand is the main issue to be dealt with in training e - commerce personnel in higher vocational colleges. In order to train qualified e - commerce personnel, higher vocational colleges should, combined with practice, locate definitely training object, construct reasonably the ability strtwture and course system, especially paying attention to the effective implementation of practical teaching. |
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| Keywords: | higher vocational education e-commerce personnel training practical instruction |
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