| 改革开放以来我国对外报道研究现状与趋势分析 |
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| 引用本文： | 侯迎忠.改革开放以来我国对外报道研究现状与趋势分析[J].科学．经济．社会,2009,27(1):122-125. |
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| 作者姓名： | 侯迎忠 |
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| 作者单位： | 广东外语外贸大学,新闻与传播学院,广东,广州,510006 |
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| 基金项目： | 广东外语外贸大学科研创新团队资助项目 |
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| 摘 要： | 改革开放以来，我国新闻媒介的对外报道日益增多，有关对外报道的研究也渐成规模。本文通过梳理国内对外报道研究的相关成果及主要观点，从对外报道的内外环境、媒介机构、受众与传播效果、信息采集与内容制作、报道策略与方法等方面概括我国对外报道研究的现状，探讨对外报道研究存在的问题和发展趋势，指出今后的对外报道研究应当重点关注全球传播市场竞争对策、新媒体领域的拓展空间，以及如何利用新媒体的优势加强对外报道的传播技巧与效果，扩大对外报道的受众面及影响力等问题。
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| 关 键 词： | 对外报道 对外传播 改革开放 |
Analyze the Status and Trends on Research of the News Report on China for Foreign Audience Since Reform and Opening Up |
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| HOU Ying-zhong.Analyze the Status and Trends on Research of the News Report on China for Foreign Audience Since Reform and Opening Up[J].Science Economy Society,2009,27(1):122-125. |
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| Authors: | HOU Ying-zhong |
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| Institution: | School of Journalism and Communication;Guangdong University of Foreign studies;Guangzhou 510006;China |
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| Abstract: | Since reform and opening up, the news report on China for foreign audience of China＇s media has increased day by day, the related research also gradually becomes the scale. This article combs the related research achievement and the main points of view about the news report on China for foreign audience, from the environment, media ,audiences and the communicate effect , information acquisition and content creation, strategies and methods of news reports and so on. The future studies should focus on the external face of the global spread of reported measures of market competition, news reports in the new areas of expansion space, and how to use new media to strengthen the advantages of the news report on China for foreign audience and communication skills and effectiveness, expand the coverage Audience and influence. |
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| Keywords: | news report on China for foreign audience international communication reform and opening up |
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