| 论全球化语境下电视媒体话语的整合 |
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| 引用本文： | 赵成孝.论全球化语境下电视媒体话语的整合[J].青海师范大学学报(哲学社会科学版),2003(2):69-72. |
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| 作者姓名： | 赵成孝 |
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| 作者单位： | 青海师范大学,中文系,青海,西宁,810008 |
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| 摘 要： | 本以央视新闻综合频道重点栏目为个案，对全球化语境下大陆媒体的话语整合作了探讨，认为官方话语与民间话语在利益一致的前提下达到了巧妙的和谐，官方话语与知识相英话语的关系也在调节中。
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| 关 键 词： | 全球化语境 官方话语 知识桔英话语 民间话语 整合 |
| 文章编号： | 1000-5102(2003)02-0069-04 |
| 修稿时间： | 2002年11月14 |
The Integratation of Medium Discourse in the Global Context |
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| ZHAO Cheng-xiao.The Integratation of Medium Discourse in the Global Context[J].Journal of Qinghai Normal University(Philosophy and Social Sciences Edition),2003(2):69-72. |
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| Authors: | ZHAO Cheng-xiao |
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| Abstract: | The essay,with the key program of the news comprehensive channel of CCTV as a case study,makes an exploration into the discourse integretation of the mainland's media in the global contexts.The article suggests that the formal discourse and the folk discourse are in delicate harmony,premised on the jointly benefits and the formal discourse and the discourse of intellectual elites are in adjustment. |
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| Keywords: | globalization formal discourse folk discourse discourse of intellectual elite integratation |
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