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浅议传媒娱乐化背景下的"新闻立台"
引用本文:左雪梅.浅议传媒娱乐化背景下的"新闻立台"[J].绵阳师范学院学报,2007,26(12):106-108.
作者姓名:左雪梅
作者单位:湘潭大学文学与新闻学院,湖南湘潭,411105
摘    要:在大众传媒日趋娱乐化的社会背景下,加强"新闻立台"具有十分重要的意义。新闻媒体应重申媒体的社会责任,把"新闻立台"方针放在首位,避免节目的娱乐化发展;重申新闻的真实性原则和新闻价值的选择标准,切实提高新闻媒介的公信度;做好贴近民生的节目,加强受众参与新闻的活动,倡导人文精神,创立品牌新闻节目。

关 键 词:新闻立台  传媒娱乐化  现实意义及策略
文章编号:1672-612x(2007)12-0106-03
修稿时间:2007年9月12日

On the Policy of "Found on News" while Programs Inclining to Entertainment
ZUO Xue-mei.On the Policy of "Found on News" while Programs Inclining to Entertainment[J].Journal of Mianyang Normal University,2007,26(12):106-108.
Authors:ZUO Xue-mei
Abstract:It is very important that the press strengthens the principle of "found on news" while programs have been inclining to entertainment now.The press should attach importance to its social responsibility,put the policy of "found on news" on the first place,and avoid the trend to entertainment.It should also reaffirm the principles of truthfulness and selecting standard of news value,increase its public credit standing,and do better the program that close to the people's life,increase the news activities that can invite audience to participate to promote cultural spirit and establish brands news programs.
Keywords:found on news  the trend to entertainment in the press  practical significance  improvment  
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