| 竞合背景下传媒的区域化和区域传媒 |
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| 引用本文： | 黄晓军.竞合背景下传媒的区域化和区域传媒[J].国际新闻界,2011(1). |
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| 作者姓名： | 黄晓军 |
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| 作者单位： | 南昌大学新闻与传播学系; |
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| 基金项目： | 国家社科基金项目“我国大众传媒的竞争与合作研究”(项目编号:08BW011)最终成果的一部分 |
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| 摘 要： | 传媒的区域化发展导致区域传媒产业集群乃至区域传媒集团的形成。合作竞争应当成为传媒区域化发展的战略。在传媒区域化充分发展的前提下,通过广泛的合作增强中心城市对区域的增长极扩散效应,形成传媒产业集群具有现实意义。
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| 关 键 词： | 合作竞争 地域传媒 区域传媒 传媒集团 |
Media Regionalization and Regional Media in the Context of Cooperation-competition |
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| HUANG Xiaojun.Media Regionalization and Regional Media in the Context of Cooperation-competition[J].Journal of International Communication,2011(1). |
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| Authors: | HUANG Xiaojun |
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| Institution: | HUANG Xiaojun (Department of Journalism and Communication,Nanchang University,Nanchang,330031) |
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| Abstract: | Media regionalization leads to the flourish of region media clusters and even large region media group.In this context,cooperation-competition should become the core strategy to strengthen central cities'growth pole influence and eventually facilitates them to develop into media industrial clusters. |
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| Keywords: | Cooperation-competition Region Media District Media Media Group |
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