| 基于AHP中国城市会展业竞争力综合评价指标体系构建研究 |
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| 引用本文： | 马勇,陈慧英.基于AHP中国城市会展业竞争力综合评价指标体系构建研究[J].昆明大学学报,2013,5(1):1-6. |
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| 作者姓名： | 马勇 陈慧英 |
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| 作者单位： | 1. 教育部工商管理教指委旅游与会展学科组 430062
2. 湖北大学旅游发展研究院 430023 |
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| 摘 要： | 城市会展业的可持续发展必须依托于一定的产业规模、发展环境、产业业绩与成长能力。文章在对城市会展业竞争力研究进行综述的基础上，对城市会展业竞争力的构建路径进行分析，并运用专家打分法与层次分析法，构建出由目标层、准则层、要素层及指标层所组成的城市会展业竞争力综合评价指标体系。最后得出了城市会展业竞争力的综合评价公式，以衡量城市会展业竞争力大小，并根据竞争力得分进行竞争力等级划分。
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| 关 键 词： | AHP 城市会展业 竞争力 指标体系 |
A research on the evaluation index system of competitiveness of China city convention & exhibition industry based of AHP |
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| MA Yong
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CHEN Hui-ying.A research on the evaluation index system of competitiveness of China city convention & exhibition industry based of AHP[J].Journal of Kunming University,2013,5(1):1-6. |
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| Authors: | MA Yong CHEN Hui-ying |
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| Institution: | MA Yong, CHEN Hui - ying |
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| Abstract: | The sustainable development of the city convention ＆ exhibition industry should depend on some industry scales, development environment, and industry performance and growth ability. This article fist summaries the research on the competi- tiveness of city convention ＆ exhibition industry, and then analyses the construction path of the competitiveness of city convention ＆ exhibition industry. Based on that, this article uses the expert consultation and analytical hierarchy process to construct the e- valuation index system of competitiveness of city convention ＆ exhibition industry. And finally it comes to the conclusion that the comprehensive evaluation formula of the competitiveness of city convention ＆ exhibition industry can be used to measure the com- petitiveness of city convention ＆ exhibition industry, and grade competiveness according to the score of competitiveness. |
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| Keywords: | AHP city convention ＆ exhibition industry competitiveness index system |
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