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The Relationship Between Family Communication Patterns and Child Vaccination Intentions
Authors:Colin Hesse  Emily A Rauscher
Institution:1. Department of Speech Communication, Oregon State University;2. Department of Communication, Texas A&3. M University
Abstract:This study examined the role of family communication patterns in assessing the intentions of individuals to vaccinate their children. Using the theory of planned behavior, we constructed a path model whereby family communication patterns led to perceptions regarding vaccinations and finally to the intentions. The model showed excellent fit, with both communication and conformity orientations inversely related to vaccination beliefs. There were also significant inverse indirect effects between the two orientations and vaccination intentions. The family communication patterns interacted to predict both vaccination control and perceived norms outside the family. Implications and directions for future research are discussed.
Keywords:Family Communication Patterns  Health Communication  Theory of Planned Behavior  Vaccinations
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