| 旅游者人格特质与漂流体验满意度关系研究 |
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| 引用本文： | 李纯,许春晓,邓昭明,陈海波,何文斌.旅游者人格特质与漂流体验满意度关系研究[J].昆明大学学报,2010,2(3):33-38. |
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| 作者姓名： | 李纯 许春晓 邓昭明 陈海波 何文斌 |
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| 作者单位： | [1]湘南学院,423000 [2]湖南师范大学,410081 |
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| 基金项目： | 教育部人文社科基金项目 |
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| 摘 要： | 漂流作为一种户外休闲旅游项目,在国内外迅速发展起来。研究旅游者人格特质与漂流体验满意度之间的关系,具有一定的理论和实践意义。文章以长沙市宁乡县的沩山漂流和峡溪漂流为主要调查对象,获得基础数据。经因子分析,得出影响漂流体验满意度的四个主要因素;进一步采用相关、回归分析得出旅游者人格特质各因子与漂流体验满意度之间存在着较强的相关性。
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| 关 键 词： | 人格特质 漂流体验 满意度 |
Research on the relationship between tourists' personality traits and drifting experience satisfaction |
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| LI Chun,XU Chun-xiao,DENG Zhao-ming,CHEN Hai-bo,HE Wen-bin.Research on the relationship between tourists' personality traits and drifting experience satisfaction[J].Journal of Kunming University,2010,2(3):33-38. |
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| Authors: | LI Chun XU Chun-xiao DENG Zhao-ming CHEN Hai-bo HE Wen-bin |
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| Institution: | LI Chun,XU Chun-xiao,DENG Zhao-ming,CHEN Hai-bo,HE Wen-bin |
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| Abstract: | Drifting,as a kind of outdoor leisure activity,is developing rapidly at home and abroad.It is of great significance to analyzing the relationship between tourists＇ personality traits and drifting experience satisfaction.A questionnaire was developed and distributed to drifting tourists who went to Weishan and Xiaxi drifting in Ningxiang town after the actual experience.After factor analysis,this study obtains four main factors which affect the satisfaction of drifting experience;correlation and regressive analysis results shows that there are strong correlations between tourists＇ personality traits and drifting experience satisfaction. |
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| Keywords: | personality traits drifting experience satisfaction |
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