| 国际市场变化趋势背景下的厦门邮轮旅游发展策略 |
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| 引用本文： | 倪菁.国际市场变化趋势背景下的厦门邮轮旅游发展策略[J].闽江学院学报,2014,35(6):101-105. |
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| 作者姓名： | 倪菁 |
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| 作者单位： | 闽江学院旅游系,福建福州,350121 |
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| 摘 要： | 自20世纪末以来,国际邮轮旅游业发展势头迅猛,以年均8.6％的增长率跃居全球旅游市场最为迅速的一个板块.通过对世界邮轮旅游市场相关数据资料的分析,探究国际邮轮旅游市场变化趋势,并以此作为判断依据,为厦门发展邮轮旅游业获得启示,并从两岸直航、产品设计、海西邮轮、绿色环保等角度提出厦门邮轮旅游的发展对策.
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| 关 键 词： | 厦门 邮轮旅游市场 市场变化趋势 |
Research on Development of Xiamen's Cruise Tourism according to International Market Changes |
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| NI Jing.Research on Development of Xiamen's Cruise Tourism according to International Market Changes[J].Journal of Minjiang University,2014,35(6):101-105. |
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| Authors: | NI Jing |
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| Institution: | NI Jing (Tourism Department of Minjiang University, Fuzhou Fujian 350121 ) |
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| Abstract: | Since the end of the twentieth century, the world cruise tourism industry has experienced a great development and becomes a new growing tourism sector with an average annual growth rate of 8.6%. The paper concludes the changing trend of international cruise market based on the analysis of the related literature and documents. According to the above findings, the paper also provides suggestions for the future development of Xiamen＇s cruise tourism from cross-strait direct cruises, product design, the west side of the straits cruises, green environmental protection points of view. |
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| Keywords: | Xiamen cruise tourism market market changing trend |
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