| 呈现与建构：商业健身俱乐部虚拟经营竞争力模型的理论研究 |
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| 引用本文： | 周俊辉,周 勇.呈现与建构：商业健身俱乐部虚拟经营竞争力模型的理论研究[J].天津体育学院学报,2013,28(6):539-542. |
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| 作者姓名： | 周俊辉 周 勇 |
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| 作者单位： | 浙江广厦建设职业技术学院;杭州师范大学体育与健康学院 |
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| 摘 要： | By constructivism theory and the methods of logical analysis，the paper studied the related theory and the model of the virtual operation competitiveness of the commercial gym clubs. And the results showed that the general management abilities and the virtual collaboration capabilities jointly build the system of the virtual operation competitiveness of the commercial health clubs. The general management abilities are basic abilities that any commercial operation should have，and as the bridge of partners，the virtual collaboration capabilities play more important roles in the virtual operation competence model.
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| 关 键 词： | commercial gym clubs virtual operation competence model |
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