| 对公共利益之于媒介属性理论的思考 |
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| 引用本文： | 张瑞静.对公共利益之于媒介属性理论的思考[J].沈阳教育学院学报,2012,14(1):23-26. |
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| 作者姓名： | 张瑞静 |
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| 作者单位： | 厦门大学新闻传播学院,福建厦门,361005 |
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| 摘 要： | 回溯并总结了我国研究者在不同时期关于大众传媒属性理论的不同观点：从最初的党性原则理论，转变为事业化管理、企业化经营的双重属性理论，之后学界又有研究者提出三重属性理论。其中媒介的公共性是三重属性理论的核心观点。
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| 关 键 词： | 媒介属性 党性原则 双重属性 三重属性 公共利益 |
Public interests in Media Attribute Theory |
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| ZHANG Ruijing.Public interests in Media Attribute Theory[J].Journal of Shenyang College of Education,2012,14(1):23-26. |
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| Authors: | ZHANG Ruijing |
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| Institution: | ZHANG Ruijing(School of Journalism and Communication,Xiamen University,Xiamen 361005,China) |
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| Abstract: | Different viewpoints of researchers in China on properties of mass media at different times are retrospected and summarized:from the theory of Party principles to dual properties theory of running as a public institution and working as a enterprise,followed by triple properties theory proposed by academic researchers.The public nature of media is the core of the theory of triple properties theory. |
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| Keywords: | media's properties Party spirit principle double properties ternary properties public interest |
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